Strategic Expertise for Your Digital and Social Marketing Projects


Thank you for visiting my website. I am a Freelance Digital Strategy Consultant. I provide a wide range of support in digital marketing strategy. Please feel free to view my services and get in contact with me!

Visit my Blog to get exclusive insights on content, social media and digital marketing!


I am an experienced Digital Strategy Consultant with eight years experience in consulting clients in the broad field of digital marketing and in the area business modeling. I’m fueled by my commitment to excellence and go the extra mile to make sure my clients are fully satisfied with my work. Get in touch with me today for a free consultation about your project!




Content and Social Media Strategy

A Comprehensive Approach

Due to my long-time experience, I possess a broad industry knowledge that I can apply selectively for your clients. My marketing strategies are grounded in in-depth analyses and contain the core pillars of successful digital marketing. In order to create the best results, I encourage interdisciplinary work at an early stage of each project.

Business Modeling

Build, measure, learn

Constant technological progress requires us to challenge and adapt our existing business models and to create new innovative ones. I apply the principles of the lean startup method to quickly generate, test and iterate business ideas and identify viable implementation avenues.

Data Strategy

Successful Data Utilization

Data is the new oil. Hence, its role in marketing strategy is constantly growing. I possess a comprehensive knowledge in data and personalization strategy by utilizing various data sources to enhance content development, distribution, success measurement etc.

Brand Strategy

Consistent Brand Management

Both brand development and translation can be a very ambiguous process. Thanks to the application of state-of-the-art tools like the Limbic Map I am capable to ease and channel the creative process into the right direction to create unique and exciting brands.

New Business

Winning Pitch Presentations

Many agencies require external support for pitch and new business initiatives. I have extensive experience in that field with manifold projects ranging from simple websites to complex social media and content marketing pitches. My knowhow emerges from various industries, e.g. fashion, retail, aviation, automotive, consumer electronics, FMCG, television and insurance.


I’m committed to all of my clients by developing profound strategies and creating the best outcome. Check out some of the incredible agencies and consultancies I work with below.



Digital Strategy Consultant

May 2016 - today

Volunteer Management Consultant, The Freedom Hub, Sydney

February 2017 - July 2017

Development of a Feasibility Study of Off-Peak Hours for CEO Sally Irwin to assess additional revenue potential for the Freedom Hub School, an organization which helps victims of slavery in Australia in rehabilitating and rebuilding their lives.

Volunteer Strategy Consultant, International Civil Society Centre, Berlin

December 2015 - December 2016

Development of strategies and guidelines to professionalize digital event communication for Global Perspectives to emphasize importance of civic engagement and create awareness for shrinking civic space.

Digital Strategist, TLGG

November 2012 - February 2016

Development of profound digital content & social media strategies including objective & KPI frameworks, brand modelling, business modelling, audience profiling, implementation concepts, planning and implementing pitch and new business projects.


Berlin, Germany

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