ABOUT ME
I am an experienced Digital Strategy Consultant with 11 years experience in consulting clients in the broad field of digital marketing and in the area business modeling. I’m fueled by my commitment to excellence and go the extra mile to make sure my clients are fully satisfied with my work. Get in touch with me today for a free consultation about your project!
MY SERVICES
Content and Social Media Strategy
A Comprehensive Approach
Due to my long-time experience, I possess a broad industry knowledge that I can apply selectively for your clients. My marketing strategies are grounded in in-depth analyses and contain the core pillars of successful digital marketing. In order to create the best results, I encourage interdisciplinary work at an early stage of each project.
Business Modeling
Build, measure, learn
Constant technological progress requires us to challenge and adapt our existing business models and to create new innovative ones. I apply the principles of the lean startup method to quickly generate, test and iterate business ideas and identify viable implementation avenues.
Sustainability Consulting
Taking responsibility for people and planet
Sustainability has gained significant traction and plays a pivotal role for many of my clients - varying from branding & comms to CSR. With the coming regulatory changes (e.g. LkSG, CSRD, CSDDD, Green Claims Directive) brands have a lot to consider in the next years. With my experience I can support my clients to set their brand on a solid foundations to master the challenges connected with sustainability and green marketing.
Brand Strategy
Consistent Brand Management
Both brand development and translation can be a very ambiguous process. Thanks to the application of state-of-the-art tools like the Limbic Map I am capable to ease and channel the creative process into the right direction to create unique and exciting brands.
New Business
Winning Pitch Presentations
Many agencies require external support for pitch and new business initiatives. I have extensive experience in that field with manifold projects ranging from simple websites to complex social media and content marketing pitches. My knowhow emerges from various industries, e.g. fashion, retail, aviation, automotive, consumer electronics, FMCG, television and insurance.
MY CLIENTS
I’m committed to all of my clients by developing profound strategies and creating the best outcome. Check out some of the incredible agencies and consultancies I work with below.
MY RESUME
Digital Strategy Consultant
May 2016 - today
Volunteer Management Consultant, The Freedom Hub, Sydney
February 2017 - July 2017
Development of a Feasibility Study of Off-Peak Hours for CEO Sally Irwin to assess additional revenue potential for the Freedom Hub School, an organization which helps victims of slavery in Australia in rehabilitating and rebuilding their lives.
Volunteer Strategy Consultant, International Civil Society Centre, Berlin
December 2015 - December 2016
Development of strategies and guidelines to professionalize digital event communication for Global Perspectives to emphasize importance of civic engagement and create awareness for shrinking civic space.
Digital Strategist, TLGG
November 2012 - February 2016
Development of profound digital content & social media strategies including objective & KPI frameworks, brand modelling, business modelling, audience profiling, implementation concepts, planning and implementing pitch and new business projects.
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